4 Strategies for the Digital Marketing Of a Group Home

Posted on July 26, 2021July 26, 2021 by Group Home Riches Blog

Maximizing the digital space in promoting your group home is the key to its success. Time-tested marketing techniques with the most cutting-edge strategies stand out in today’s marketplace. If you want your group home to stand out from the rest, here are some things to learn about marketing a group home business.

A Website

Although the service offered in group homes is for older people, having a website or page is still vital for an online presence. The patients may not be online, but their families can be. They are likely to find about your business through Google. Therefore, it is essential to have a website that’s presentable and informative.

Investing in a website rather than a print advertisement, a traditional advertising technique, is much cheaper. Print ads cost a fortune and don’t deliver as much as websites do in the modern age.

In building a website, consider the content. Make sure it goes with the brand and the image you’re trying to develop. If you have no idea how to create content, hiring a freelancer is the ideal route.

Broadcast Advertising

Broadcast media, both TV and radio, experienced a significant decline in consumers in the past decade. Fewer people tune in to local TV and radio due to the internet. However, missing out on broadcast media may hurt your chances of getting clients.

Keep in mind that your target is the elderly—people who still consume traditional broadcast media. They do not use the internet but still tune into TV and radio to get information around them. Broadcast media will not deliver the same visibility the internet can give, but it should target the audience that is not online.

Rebranding

Rebranding works by introducing a new image of your brand to the consumers. However, rebranding should only be the option while your brand is fresh in the consumer’s eye. If you’re expanding, it is a great time to include the possibility of rebranding as expansion outgrows the current brand, beliefs, and vision.

Marketing Collateral

Every business needs appropriate marketing collaterals that adhere to its brand and take its target audience into consideration. If your collaterals are incorrectly designed, your target audience—older people—might not respond to your attempts as well.

Be careful with spending too much on advertising and marketing strategies that only target the wrong people. Instead, invest in target audience research and build your system from there. In that way, less money is spent on unnecessary things and more on things that improve the business.

Conclusion

Overall, promoting a group home works the same way with how other brands promote their business. It might be easier to promote and target a specific audience group since you already have an idea of who it’s for—the elderly. All you have to do is execute your plans and strategies well to seal your success.

Group Home Riches offers quick guides on how to promote a group home business online. It will be easier to provide group homes for rent to your target audience through our systematic guides. For a small price per course, you can be on your way to success right away. Check out our store and see which system fits your needs best and subscribe afterward.

Understanding Group Homes for the Elderly—What to Know

Posted on July 16, 2021July 26, 2021 by Group Home Riches Blog

If you have an elderly loved one and no one in the family can provide the care they need, you could think about sending them to a group home. Also known as a residential care home, boarding home, or adult foster home, a group home can look after aging adults with physical, mental, and intellectual conditions accordingly.

Group homes have been around for a long time, with a mission to provide a certain extent of independence to the elderly while fulfilling their basic and personal needs at the same time. It’s an excellent idea to start a group home business because it provides a cheaper alternative to assisted living.

While it still highlights living in a community and offers personalized care to meet the needs of the elderly, a group home provides distinct advantages that set it apart from other nursing homes. Keep reading below to learn more about the homes and what makes them different.

What Is a Group Home?

As adults grow older, not everyone has the luxury to continue living in their homes on their own because they require assistance from others if they wish to remain comfortable. A group home is similar to other assisted living centers and nursing homes, but there are still differences.

Depending on the state, the requirements vary for group homes. However, generally speaking, they are a residential facility that can house several people that can reach up to twenty people. They offer a homey vibe, although larger group homes can sometimes be more institutional.

For plenty of states, group homes operate the same as other assisted living places. For other areas, their policies are more relaxed. Most of the time, group homes cater to private bedrooms, but their bathrooms are often shared, and their meals take place in a communal setting.

Individuals interested in owning a group home startup can choose to live on the property or stay in a different location, along with owning other homes as well. In some cases, states can permit owners of residential care homes to manage them legally, even without a license.

What Seniors Can Expect from a Group Home

The kind of care the elderly can expect to receive once they sign up into a group home will depend on the organization and the community they choose, and the state they reside in. Every state offers distinct rules and regulations, and they will propose the type of senior care involved.

As much as possible, aging adults shouldn’t expect to acquire the same care that assisted living communities and nursing homes provide when they enter into group homes. Fortunately, they can look forward to receiving around-the-clock supervision, housekeeping and laundry, and complete meals and activities.

Group homes will also provide transportation each time seniors have scheduled appointments with their doctor, set reminders for taking medication, and often assist with personal care. Other homes can cater to house call services and have a physician or nurse visit the group home to provide medical attention to aging adults.

Unfortunately, there won’t always be a healthcare provider within the property supervising the elderly at all times. If a senior will always require help regarding their toileting and transferring, they may require a higher level of care than what a group home can provide.

Conclusion

Starting a group home for veterans and seniors is a great way to assist your community and watch over those in need. It’s different from nursing homes and other assisted living centers because of the solutions they provide. If you wish to open up a group home, you must learn to adhere to your state’s guidelines and understand what you’re signing up for before pushing through with your plans.

Are you looking for advice on running a group home successfully? Group Home Riches provides valuable resources on group homes and earning profit through serving people in need. We offer a wide array of content and a course on starting your own group home. Get in touch with us today to enroll in our program!

Building a Budget for a Group Home

Posted on July 9, 2021October 31, 2021 by Group Home Riches Blog

Group homes for the elderly or children need basic operating expenses included in their budget for the house to function daily. Taking care of those with special physical or mental health needs entails a sizable budget for a comfortable living. That means determining expenses and where to allocate them are two of the essential parts of building a budget.

An attorney or a financial professional should review the budget to guarantee that it covers all basic operating expenses. In addition, the budget must indicate the expected income sources used to pay for the expenses. An attorney will review to see it covers both legal and operational costs.

Operating Expenses Inclusions

The operating expenses for a group home cover all the daily and monthly costs. It comprises the staff’s salaries, wages, benefits, and building expenses such as rent, housekeeping, maintenance, repair, and utilities.

Of course, the home’s operational expenses also indicate monthly expenses for food, supplies, clothing, materials, and other fees for permits and licenses. It could also include expenses for travel, medical services, and recreation, depending on what has been stated on the budget.

In addition, the employees’ salary covers operational tasks, transportation, financial services, and payroll management. Part of the budget may also be set aside for other indirect or administrative costs. Basically, a group home’s operating expenses cover everything spent maintaining it providing housing to its residents every month.

Building the Budget

When building your budget, you can utilize existing financial records or an existing budget from another group home to get an idea about the size of your operational expenses. Your last year’s budget may also help you identify projections and allocation for all items in the budget.

First, you need to list all the income sources and amounts you will need for a total operational budget. That may include government contracts, resident fees, investment income, grants, and donations.

Allocating and Adjusting the Budget

If your donors set a specific allocation for the funds they donated, you need to honor that. For example, if a foundation restricts its grant solely for mental health services, you need to allocate their funds for that only. Other donors may also want you to limit their donations to recreation or allowances, etc. You get the idea.

If so, you need to adjust allocations, such as decreasing inessential expenses to increase funds for the important stuff. You should avoid including uncertain income sources to fill gaps in funding and keep expected costs lower than the projected income. It’s better to set specific parts of the budget for salaries and indirect expenses.

Categorizing the Budget

To better control your budget, you can use a standard template that puts specific allocations in columns, including the item name, description, and expense amount. You may also divide your budget and income into four quarters in one fiscal year.

In addition, be specific about the items on your budget, such as facility expenses, salary, benefits, consumables, and more. You may also include a breakdown of resident allowance and employee salaries for each one.

Conclusion

Running a group home is almost impossible without an operational budget that’s well-allocated. You need to create a system around controlling expenses and making sure that it adheres to the restrictions set by your donors. Doing these things ensures that your group home will continue to function and provide housing to those who need it.

Group Home Riches helps people open group homes for the elderly, veterans, and foster children. We help those who want to find a way to provide care for people in need while getting rewarded in return. If you wish to have financial stability or passive income while helping others, Group Home Riches can pave the way for you. Get in touch with us today and see how we can help.

3 Main Goals to Consider Adapting When Opening a Group Home

Posted on June 27, 2021June 27, 2021 by Group Home Riches Blog

Every group home startup should be founded on the right goals and objectives to gather like-minded people and work towards building up each other’s success stories. After all, the environment is meant to help disadvantaged individuals find their place in the world. You also get to earn money as you assist others. For your guidance, consider the following ideals most established group homes have and see if any of them apply to your context:

Provides a sanctuary for different walks of life

When we hear about sanctuaries, we often associate them with a retreat house or a vacation spot. While some of these qualities can be seen in a group house since it is a place of rest, it is more than just a relaxation area. Remember, group homes cater to vulnerable members of the community, like family abuse victims, rape victims, and children from impoverished households.

As such, what you want to highlight with your group home is it’s a safe environment for persons who may have encountered the same challenges but still come from various backgrounds. It can be an open opportunity to confide in others, feel more comfortable around different people, and even release some of the traumatic emotions associated with their past living situation or experience.

Empowers others to be independent and open to asking for help

Striking a balance between being self-assured and opening yourself up to others for help may sound like something fairly easy to do. However, most of your group home housemates may have a harder time with this because of what they experienced, especially when there is still associated trauma and anxiety. Thus, it’s important to get them started with household chores.

For instance, you can have a group house schedule for chores divided into groups. This way, you can encourage them to accomplish tasks for the betterment of their housemates and themselves as well. It can open doors for camaraderie, but you may have to be present and request other staff to be there to break the ice when needed. You can also look into other activities, like outside games, storytelling sessions, and even skills-building workshops.

Emphases good health and wellbeing in all aspects

Since your group home members mostly come from unhealthy, emotionally damaging backgrounds, your adherence to their wellness in all areas is of utmost importance. You may even have to request physicians to perform tests, including drug and STD tests. You may also need to conduct counseling and psychiatric assessments.

Fortunately, you can lift the burden off of medical professionals to the best of your abilities by promoting healthy habits, like eating a balanced diet, exercising daily, and having a good night’s rest. Doing this will enable you to better equip your group house benefactors to become restored more quickly and become productive members of society.

Conclusion

Successfully running a group home means being committed to fulfilling and doable goals. Fortunately, you now have better insights to guide you through the process of developing your own objectives to ground your cause in well-established values. Just be open to other approaches, determine which works best for you, and get started!

Do you need useful, reliable group home startup information to guide your plans? Check out our resources at Group Home Riches. We have free blog content and a 10-part course about how to start a group home. With our help, you can succeed in being an active changemaker in your community as you embody your values and ideals. Start planning today!

ERs ‘flooded’ with mentally ill patients with no place else to turn – And How You Can Get Paid to Help By Starting a Group Home

Posted on March 15, 2019 by brandon B

ERs ‘flooded’ with mentally ill patients with no place else to turn – And How You Can Get Paid to Help By Starting a Group Home

A psychiatric bed shortage is one cause of overcrowded ERs

A “huge and largely unreported problem” is happening in ERs across the nation, one expert says.

“The extent to which ERs are now flooded with patients with mental illness is unprecedented,” said Dr. David R. Rubinow, chairman of the Department of Psychiatry at the School of Medicine at University of North Carolina, Chapel Hill.

Hsia points to “a shortage of psychiatric inpatient beds” as a “key contributing factor” to overcrowded ERs across the nation.
“Between 1970 and 2006, state and county psychiatric inpatient facilities in the country cut capacity from about 400,000 beds to fewer than 50,000,” Hsia said.

Read the full article from CNN HERE

We’ve been writing about it a lot recently, but there is a mental health CRISIS in our country and hospitals, social workers, government agencies, non-profits…and most importantly…PEOPLE SUFFERING need group home entrepreneurs like yourself to help.

Did you know that you don’t have to go through a costly, confusing, and time consuming licensing process to open up a group home?

Did you know that you don’t need a restrictive and equally hard and confusing-to-get grant from the government to open up a group home?

Did you know that you don’t need to purchase a big commercial building and employ a large nursing staff to open up a group home? In fact, we have many members who start out just by simply leasing a home!

CLICK HERE TO CHECK OUT OUR FREE 10 PART COURSE that is packed with how to guides, videos, and sample material from our founder who runs a multi-6 figure business that YOU can replicate simply by following directions. We do not charge THOUSANDS of dollars with a credit clearing upsell at the end of the course like many other real estate consultants do and we have many members that get started just by reading THIS BLOG, our emails, and the free training you will receive in our FREE 10 PART COURSE!

Get started today!

Bitcoin or GROUP HOME, CARE HOME AND SOBER HOME ENTREPRENEURSHIP

Posted on January 13, 2018January 13, 2018 by admin

how do i sell my bitcoin? — How do i sell my bitcoin?

It is already January, 2018. Can you believe it? The entire population of the United States seems to be in a euphoric state with the stock market continuing to go up (recently over 25,000), the value of their “Cryptocurrency” and bitcoin going up and the value of their Dot.Com 2.0 VC backed companies going up….

But I have a question:

WHERE IS THE MONEY?

Maybe I come from a different school of thought, but seriously, when was the last time you went out to dinner on your home equity? What about making your mortgage payment with the value of your new Bitcoin? Just imagine…

Banker: “Mr. Jones, You are past due on your loan. We are set to foreclose next month”

Bitcoin, Altcoin or Home Equity Millionaire: “Mr. Banker, don’t worry about that, my bitcoin has gone up from $8,000 to $14,000 and the value of my home has gone up from $200,000 to $275,000”

Banker: “I am glad you feel wealthy. Pay your mortgage payment or we will foreclose the first Tuesday of next month.”

Bitcoin, Altcoin or Home Equity Millionaire: “Don’t worry, I will just sell some Ripple, convert it to bitcoin and then convert it to cash to make my mortgage payment”

Obviously I am joking around here (although this story is not that far off from many peoples’ reality) but let’s step back and think about this for a second. People have completely forgotten about the importance of making money and making a profit. It seems like they are only concerned with the price of their home or bitcoin! Remember, when the value of your home goes up, so do taxes! And unless you plan on selling, you need CASH to live.

What about your Bitcoin or other alt-coins? Well, what happens when you attempt to login to Coinbase or Binance and they tell you that “Due to high traffic, we are currently shut down”

WHY A NICHE PLAY IN THE SOBER HOME, CARE HOME, OR GROUP HOME REAL ESTATE MARKET MAKES SENSE

Two words: CASH FLOW

1 small, 4 bedroom group home with 8 beds – Whether it is in Detroit, Akron Ohio, Tampa FL or Houston TX will generate a bare minimum $4,000 per month. How much money do you need in the stock market (or in a bank) to make $4,000 per month? I would argue close to $1,000,000.

This is the value of owning your own GROUP HOME business. 1 small home, $4,000 per month in top line income. Each and every month the home spits off rents that are 4-6X what a normal rental would be. And the demand for this type of housing continues increasing EACH AND EVERY DAY as the divergence between the haves and have nots continues increasing.

Do bitcoin, other cryptocurrencies and stock bubbles have a place in people’s retirement? Sure they do. But I woud venture to say that there are more paper-millionaires out there today that are having trouble paying their bills than in anytime in a long while. Why? Because people have forgotten the fundamentals. CASH-FLOW is like oxygen. You need it to live.

I am a huge advocate of GROUP HOMES. I show people how to set them up then teach the steps to automate the entire business. Is it easy at first? No. But it is after you have your team in place. In fact, I would venture to say it is easier (and far more reliable) than any stock market investment or bitcoin investment.

Here is my thought. If you want to invest in bitcoin or the stock market – first become self-sufficient without having to work 40+ hours per week. If you need $5,000 per month to live, then 2-3 Group Homes will do the trick for you. In fact, just three little group homes can change most peoples lives. And if you want to use the leftover money to buy bitcoin – go for it! I show people how to do this when they sign up for my free, 10-part course. My business model has been tried and tested for nearly 20 years. I have been through the recessions and the expansions. It is a no-nonsense, Warren Buffett method for accumulating wealth and setting yourself free.

Thoughts? Comments? Disagreements? Let me know how you feel!

Want $3000? Check this out!

Posted on January 10, 2018January 17, 2018 by Ivana Shteriova

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You’ve waited for too long. Now is the time to take an action and open your own business that can make at least $3000 a month. Group homes don’t require a big investment in advance. You could either rent or transform your property into a group home.

You can turn a house into a group home in just days. Go to few garage sales, get basic furniture and there you have it. Let’s say you start with only six people. Now let’s say you charge the minimum of $500 per month. You could make a monthly passive income of $3000.

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Category: The Enormous Benefits of Owning Your Own Group Home

4 Strategies for the Digital Marketing Of a Group Home

A Website

Get Started Now

Broadcast Advertising

Rebranding

Marketing Collateral

Conclusion

Get Started Now

Understanding Group Homes for the Elderly—What to Know

Get Started Now

What Is a Group Home?

What Seniors Can Expect from a Group Home

Conclusion

Get Started Now

Building a Budget for a Group Home

Operating Expenses Inclusions

Building the Budget

Allocating and Adjusting the Budget

Get Started Now

Categorizing the Budget

Conclusion

Get Started Now

3 Main Goals to Consider Adapting When Opening a Group Home

Provides a sanctuary for different walks of life

Empowers others to be independent and open to asking for help

Get Started Now

Emphases good health and wellbeing in all aspects

Conclusion

Get Started Now

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